Google
AdSense Rewards Content with Advertising Revenue
If you've been looking for an easy way to increase your website's
revenue, Google AdSense may be your answer.
Google AdSense is a phenomenal new advertising revenue program
that is taking the Internet by storm. It was specifically
designed to enable content rich sites to increase their advertising
revenue simply by displaying Google AdWords ads.
Google AdSense makes selling advertising space easy, as they
handle everything for you. With access to a database of 100,000
advertisers, you'll never have to worry about finding advertisers
for your website again.
The concept is simple. If you have a quality site that provides
content, such as articles, you may qualify to display Google
AdWords text ads on your web pages. If your site is approved,
you will receive a portion of the pay-per- click payment.
The great thing about Google's sophisticated advertising system
is that the ads that display on your web pages are relevant
to your content. They scan each page to determine what your
page is about and display the ads accordingly. This will increase
your click-through rate considerably, as relevant text ads
combined with quality content are highly effective.
Although the AdSense program is free to apply, your site will
be reviewed and must be approved in order to begin displaying
the ads.
As there have been many sites turned down, you'll need to
ensure your site meets Google's criteria prior to applying.
You can find the guidelines at the following web address:
https://www.google.com/adsense/policies
They're basically looking for quality sites offering content.
The keywords here are "quality and content." If your site
is under construction, loaded with advertising and/or broken
images and links, don't even waste your time applying, as
you won't be accepted. However, if you have a quality site
and provide your visitors with content, you will most-likely
be accepted.
The more content pages you have, the more advertising revenue
you can make. It's really that simple. If you don't have your
own content, there is a wealth of content available on Internet
completely free. Subscribe to any of the following article
announcement groups to receive new article submissions each
day:
Article Announce - All types of articles
AABusiness - Business oriented articles, including:
Business, Ecommerce, Sales, Networking, Business Communication,
Internet Marketing, Promotion, etc.
AAInternet - Internet oriented articles, including:
Ebooks, Ezines, Search Engines, Web Design, Web Development,
Web Sites, etc.
AAHome - Home and Family oriented articles, including:
Parenting, Relationships, Cooking, Recipes, Crafts, Gardening,
Home, etc.
AAHealth - Health and Fitness oriented articles, including
both physical and emotional health.
AAGeneral - General Interest oriented articles.
With your subscription to any of the above groups, you'll
not only receive new article submissions delivered to your
email, but you'll also have access to the archives which contain
thousands of quality articles.
Visit the following web address for further information: http://www.web-source.net/articlesub.htm
Once you've located articles that are relevant to your website,
simply create a page for each. For example, if you find ten
appropriate articles, you can create ten new content pages
in which you can display Google AdWords ads. Not only will
you be adding valuable content for your visitors, but you'll
also increase your website's traffic and revenue. It's a win-win
deal no matter how you look at it.
Once your site has been approved, you simply select the style
of ads you'd like to display and paste the code into your
web pages where you'd like the ads to display.
Although all of the ads are text ads, there are currently
four layout options to select from:
• Standard 468 x 60 banner format (displays up
to 2 ads)
• Vertical 120 x 600 skyscraper ad (displays up
to 4 ads)
• Horizontal 728 x 90 Leaderboard (displays up
to 4 ads)
• 300 x 250 Inline rectangle (displays up to 4
ads)
Although all four ad styles can be effective, the "skyscraper"
ads placed toward the top right side of your page or the "Leaderboard"
ads placed at the top of the page generally will provide a
higher click-through rate than the other two styles.
However, each page is different and will produce different
results. For this reason, you may want to test your pages
and display the style that produces the highest click- through
rate.
Once you begin displaying the ads on your website, you can
visit Google and log in to your account to see how the ads
are performing. You can view the number of impressions, clicks,
click-through rate and your earnings.
If you're concerned about displaying ads that may compete
with products or services you're promoting, Google offers
an option to filter out unwanted ads. In addition, you can
display the ads along with any affiliate programs you may
be promoting, as long as the ads don't look like Google ads.
Google AdSense is the hottest advertising revenue program
on the Internet. Isn't it about time you got paid for your
content?
Visit Google AdSense for further information:
https://www.google.com/adsense
Copyright © Shelley Lowery
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